In an effort to make people still buy graphics cards for exorbitant prices, Nvidia stepped up with their latest effort: the RTX 2000 series.

Straight out of Gamescom 2018 a few hours ago, this new Nvidia card is using its own brand of Turing architecture and features new real-time ray-tracing effects, making it superior to its current GTX 1080 lineup. These graphics cards are also designed for overclocking and will perform better than the current Titan XP cards (at least the high-end ones). The RTX cards are promising “6X the performance of previous-generation graphics cards”.

So how much does it cost and when is it coming out? Here’s a sneak peek at the prices.

Expect to spend between US$600 to US$1,200 for these bad boys. Pre-orders start now; the RTX cards will be out 20 September.

Sounds like a lot of money, but remember: you’re paying to see stuff like this run on your current computer. You can be damn sure that games like Shadow of the Tomb Raider, Battlefield V, and Metro Exodus will make full use of the RTX.