South Korean developer Smilegate announced that its CrossFire TV series has managed to reach over 100 million views in China. CrossFire is an online tactical first-person shooter for PC, but it is also slated to launch for the Xbox One sometime in 2020 as CrossfireX.
According to the Korea Herald, the 36-episode drama series, simply titled Crossfire just like the game it’s based on, recorded the viewing milestone on China’s biggest streaming platform Tencent Video.
A Smilegate representative said:
“Though only two episodes have been broadcast, CrossFire enjoyed more than 100 million views on Tencent Video, ranking as the second-most popular drama series on the platform.”
Smilegate and Chinese drama production company Youhug Media invested over 270 million yuan (US$38.5 million) over the past four years to produce the Crossfire series, which stars popular Chinese actors such as Lu Han and Wu Lei.
Launched in 2007, CrossFire is now the most popular online FPS game in China, having accumulated a global revenue of 12.6 trillion won (US$10.4 billion) to date. It is notable for being the first Korean esports game to be adapted into a drama TV series.