Recently, Arena Of Valor had successfully held its largest tournament called Arena Of Valor World Cup (AWC) 2021, which had over 118 million cumulative views and a massive number of almost 19 million total watch hours.
French football club Paris Saint-Germain (PSG) will take part in Arena Of Valor Pro League competitions starting from August 2021, a league that is owned and run by video game developer and publisher Garena in Thailand. The first season will see a team made up of five first-team Thai players plus one reserve, and the recruitment process is already underway.
In addition, PSG was the first club from France to venture into the esports scene in 2016. The Arena Of Valor Pro League is kicking off its eighth season this summer. PSG Esports will have the opportunity to compete alongside two other teams connected with football clubs: Valencia FC and Buriram United, a local Thai club.
Fabien Allègre, Director of Merchandising and Brand Diversification at Paris Saint-Germain, said:
“The creation of the Paris Saint-Germain’s Arena of Valor team ties in with our esport strategy.
It marks an important new phase in developing Paris Saint-Germain Esports’ mobile games in one of the regions of the world where it has grown fast in the last few years.”
Sebastien Wasels, General Director Asia-Pacific at Paris Saint-Germain, added:
“We are delighted to enter the Thai esports scene.
It is a concrete step forward that reinforces the club’s presence in Thailand and throughout Southeast Asia.
Paris Saint-Germain has already developed a strong relationship with millions of fans in Thailand and we are looking forward to strengthen the community, offering them exciting experiences.”
As part of the club’s fierce commitment to inclusion, diversity and the fight against all forms of discrimination, the Parisian team is aiming to have a mixed-gender team in the near future. The team will be actively engaging with the local community, hosting Arena Of Valor tournaments to encourage greater female participation and identifying female gamers in the process to join the professional team for subsequent seasons.
— PSG Esports (@PSGeSports) July 30, 2021