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Lamine Yamal Joins Konami As eFootball Ambassador

Konami has just signed one of football’s brightest young stars, Lamine Yamal, as the newest ambassador for eFootball. At just 17, the FC Barcelona prodigy has already been dazzling fans with his skill, and now he’s bringing that magic to the virtual pitch.

To mark the occasion, Konami has dropped a special trailer featuring Yamal’s journey, a Q&A session where he spills on his favourite players, hobbies, and movies, plus a cameo from Neymar, who shares his thoughts on the youngster’s sky-high potential.

This partnership is yet another flex from Konami as it continues stacking eFootball with the sport’s biggest talents. Players can expect fresh in-game content, including new star additions like Epic Lamine Yamal, Big Time Neymar Jr., and Epic Takefusa Kubo. Also making its debut is the “Acceleration Burst” skill, letting players control their dribbling speed with surgical precision.

And because no big signing is complete without a celebration, Konami is launching a Carnival Campaign. Log in during the event to pocket up to 500 eFootball coins, score an exclusive carnival-themed uniform, and take on challenges to rack up EXP and boosters.

Football’s future is here, and he’s dribbling straight into eFootball.

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