Remember Peter Molyneux? He’s best known for creating the Fable franchise and overhyping his games, but now his latest endeavour is an NFT game of all things. His latest game is titled Legacy, and it’s described as a blockchain business simulator. It’s developed by Molyneux under his new company, 22cans.

The developer describes the gameplay as thus:

Owning a Land NFT allows you to start your own in-game blockchain business association in Legacy. You will be able to play Legacy, while earning and owning your gameplay.

Crucially, as a business association owner, you will have access to Legacy Keys. These items can be lent to other people who want to start an in-game business in Legacy, making them your in-game Business Partners. As part of your association, they will share a portion of their earned LegacyCoin with you.

What’s even more bonkers about this NFT game is that the game isn’t even slated to release until sometime in 2022, but it has already sold NFTs worth a whopping Ethereum. Oh, wait, you don’t know what that is? Well, in real money, that translates to a crazy £40.5 million (via Eurogamer).

Unfortunately, developer 22cans doesn’t have a reliable track record. Their previous major game, Godus, remains in early access on Steam since first launching in 2014. It hasn’t received an update in over five years, so take that as you will. Peter Molyneux isn’t even the first in the games industry to adopt NFTs. Ubisoft, EA and others have already started dabbling in NFTs and blockchain technology.