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PUBG Mobile is celebrating seven years of battle royale mayhem the only way it knows how—by turning the volume all the way up. And who better to crank up the energy than BABYMONSTER, K-pop’s latest sensation? From now until 6 May 2025, players can drop into a battleground infused with BABYMONSTER’s signature style, featuring interactive ga...
The idol genre is one that I’ve always been wary of. Not because I find it particularly cringe or distasteful, but because I fear I might fall for it. As someone who claims to be an otaku, I’ve steered clear of idol-centric media like Love Live! or The IDOLM@STER for that very reason. Consuming it feels like stepping into a world where you’re...
Sony Interactive Entertainment, PlayStation and South Korean developer SHIFT UP have released a new music video for Stellar Blade titled “Eve” in collaboration with K-Pop artist BIBI. Clearly they're putting a lot of money into the marketing for this game. Stellar Blade will launch for the PS5 on 26 April 2024. While Stellar Blade is Shift...
KPOP sensation ITZY joins the ALLSTAR Mobile Legends Bang Bang (MLBB) 'Harmonia' stage as global ambassadors. This marks the first time that Mobile Legends is working alongside Korean artists to promote a joint campaign together. Join Yeji, Lia, Ryujin, Chaeryeong, and Yuna to conquer the darkness in the ALLSTAR-themed map, 'Harmonia.' Making a ...
Korean pop culture or "K-POP" fever has finally hit LEGO! KPOP has been mainstream for a while now, so it's no surprise that LEGO who is known to collaborate with many big names would get down with the fever too. Yesterday, LEGO teased a familiar catchy tune on their social media. Response to the teaser was instant as the BTS Army went wild afte...
The Pokémon Company will be joined by JYP Entertainment’s five-girl K-pop group, ITZY, to celebrate the release of Pokémon UNITE for the Nintendo Switch and mobile devices. As of 6 July 2022, the commercial featuring ITZY has been released worldwide with a focus on Asia where the group has a particularly strong following. In addition, the �...
Following weeks of surprises and Gen FF content, Free Fire and BTS, will release the eagerly anticipated The Free Fire x BTS Show on 9 April 2022. The release comes after a string of teasers from the start of the campaign, which excited fans and players alike with glimpses of the variety show. At the height of its celebrations, fans and players ...
All members of BTS revealed their design process and inspiration in the first snippet of ‘The Free Fire x BTS Show’, which aired on YouTube on 24 March 2022. From V’s stealth ghillie-inspired suit and J-Hope’s stylish checkered suit complete with accessories and RM’s surfer ‘summer exclusive’ concept; the costumes showcased each membe...
It was bound to happen: someone's bright idea to mix K-Pop artists with magical girl demon-slaying anime tropes. Who knew that it would be coming from Sony Pictures Animation, the same folks behind Cloudy With A Chance of Meatball and Spider-Man: Into The Spiderverse? According to a Sony Pictures Animation tweet, The Lego Ninjago Movie's Maggie ...
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